Three tools. Every SEO answer you need.
Find what's broken on your site.
See why competitors outrank you.
Mazzen gives you three things most SEO tools don't combine: a technical site crawler that finds every on-page and structural issue across your site, a competitive audit system that evaluates the businesses and content ranking above you — not just their pages, but their full trust, authority, and reputation profile as Google sees it — and a rank tracker that pulls your actual keyword positions straight from Google Search Console. Three audit types cover the full picture: SERP-level competitive intelligence, page certification for any URL, and a dedicated article audit with E-E-A-T scoring, information gain analysis, and AI content detection.
No setup. No configuration. Paste a URL or type a query. Results in minutes.
No credit card required · Free plan available
What Mazzen does
Three tools. Three questions. One complete picture.
Most SEO tools answer one question at a time. Mazzen is built around three — and they're the three that actually move rankings.
Web Crawler
Your site has issues you don't know about. Redirect chains pointing nowhere. Pages technically live but blocked from Google. Content that looks substantial in numbers until you strip out the nav and footer. Images dragging down Core Web Vitals on pages you've never tested.
The Mazzen Web Crawler visits every page, runs 25+ checks per URL, and surfaces everything ranked by SEO impact so you fix what matters first. The 15,000 page limit counts content pages only — no images, no CSS files, no JS bundles, no tracking scripts inflating the number. Every issue comes with a severity classification and an AI Fix Assistant that knows the specific page, the specific problem, and the current field value.
See all crawler featuresEntity Audit
You can read the page that's outranking you all day. What you can't see from the outside is why Google trusts it: how the entity behind it is verified across the web, what its review footprint looks like, and exactly which search intent modes it controls.
The Mazzen Entity Audit runs three types of analysis. The Competitive SERP Audit fetches the live SERP for any query, identifies the real entities competing in it, and evaluates each one across seven scoring frameworks. The Page Audit evaluates any URL against the same frameworks and produces a Validated or Not Validated verdict. And the Article Audit runs a dedicated editorial evaluation — E-E-A-T authority scoring, a 0-100 information gain score, AI origin detection, and article-specific veto gates. Evaluation criteria adjust automatically across 14 supported industries.
See all entity audit featuresRank Tracker
You can't improve what you don't measure. The Rank Tracker pulls your actual keyword positions, clicks, impressions, and CTR straight from Google Search Console — no manual position checking, no third-party estimates.
See which keywords are climbing, which are slipping, and which pages are cannibalising each other. Spot striking-distance keywords just outside the top 10, track movers over time, and break down brand vs non-brand performance — all from your own Search Console data.
See all rank tracker featuresHow it works
From URL or query to actionable output
Both tools follow the same principle: paste something, get a structured result in minutes.
Web Crawler
Entity Audit
Rank Tracker
Running a site crawl
- →Paste your root URL. The crawler follows every internal link, renders JavaScript pages, respects robots.txt, and collects on-page data, technical signals, link structure, image metadata, and Core Web Vitals.
- →A second pass runs across all pages — catching duplicate titles, near-duplicate content, and noindexed pages still receiving internal links.
- →Every issue is classified by severity. Every issue has a Fix button. Click it and the AI Fix Assistant opens with the affected URL already loaded.
Running an entity audit
- →Type any search query and choose from 46 target countries (SERP location). Mazzen fetches the live results, classifies every result by entity type, and runs full enrichment on the top competitors.
- →Each competitor is scored across seven dimensions: CRO, SEO, UX, content, trust, topical authority, and temporal drift.
- →The output is a competitive brief with per-intent-mode winners, specific vulnerabilities, and realistic gap analysis.
Running a page audit
- →Paste any URL — product page, landing page, homepage, category page. Mazzen scrapes the page, pulls live enrichment data, and classifies the industry automatically.
- →The page is scored across seven frameworks, run through industry-specific must-pass gates, and checked for AI content signals, information gain, local grounding, and disqualification triggers.
- →The output is a Validated or Not Validated verdict with priority actions, trust signals, review intelligence, schema analysis, and technical discoverability assessment.
Running an article audit
- →Paste the URL of any published article or blog post. Mazzen runs the full seven-framework evaluation plus a dedicated editorial analysis layer.
- →Includes E-E-A-T authority scoring, a 0-100 information gain score, AI origin signal detection, and article-specific veto gates: content decay, doorway page signals, misleading headlines, mass production patterns, and obfuscated sponsorship.
- →The verdict is a Validated/Not Validated status with a strength rating — showing whether the article is likely to be treated as authoritative or filtered out.
Tracking your rankings
- →Connect your Google Search Console account and select a property. Mazzen pulls real keyword positions, clicks, impressions, and CTR — no estimates, no scraping.
- →Track movers and shakers, spot striking-distance keywords just outside the top 10, and catch cannibalisation when multiple pages compete for the same query.
- →Break down brand vs non-brand performance, see position distribution, and compare against the previous period or last year.
Who uses Mazzen
For anyone who needs answers, not more data
SEO strategists and consultants
Agency teams managing multiple clients
In-house content and SEO teams
Business owners and local operators
What makes Mazzen different
What makes this different
Common questions
FAQ
No setup required.
Paste a URL or type a query — your first audit starts immediately.